At Hypnos, we want to create true comfort with real integrity. We’re so proud to work with dedicated British farmers who are passionate about caring for their sheep and protecting their land for future generations.
We want to be able to guarantee that the wool we use in our mattresses has been grown responsibly, the animals have been looked after and that our British farming communities are fairly rewarded for the beautiful fibre they provide. And thanks to our pioneering partnership with Red Tractor as part of The Woolkeepers initiative, we’re able to tell the story behind the wool used in our mattresses such as the ground-breaking Origins collections.
Here we meet Joss Jones, a farmer from Berwick, who provides his wool for our mattresses at Hypnos. With eight years of stock farming experience under his belt, across both the UK and New Zealand, Joss is passionate about his choice in career.Meet our wool farmer Joss
Meet Duncan & Catherine
Duncan and Catherine McLaughlin are passionate about all things wool and work hard to ensure that their sheep are looked after well. The McLaughlin family have been farming at Ballabeg in West Perthshire since 1933, with Duncan taking over the reins in 1968.Meet our wool farmers Duncan & Catherine
Meet Doddie & Kathy
Doddie and Kathy Weir talk about how they manage their livestock farm on the Scottish Borders, home to a small flock of 130 ewes, and what it means to know where their wool is going.Meet our wool farmers Doddie & Kathy
Georgie focuses solely on committing all of her efforts to breeding the best possible stock of Pedigree Poll Dorset sheep, which produce superior quality wool for high-end products including Hypnos mattresses.Meet our wool farmer Georgie
"The Red Tractor Standard for wool traceability is reassuring for the consumer as they know the farmer in whatever sector has farmed to high standards, and key is animal welfare" - Georgie
Angus manages a 700-hectare farm with his father Daniel. Their passion for farming and analysing how they can improve the land they work on through natural methods drives everything they do.Meet our wool farmer Angus
Rob manages a farm in Hertfordshire that is home to a gorgeous flock of 2,500 sheep. Find out how he came to be a wool farmer and why he loves the renewable and sustainable nature of wool.Meet our wool farmer Rob
'How Do THey...? SERIES
Hypnos are proud to feature in Red Tractor's current awareness campaign as part of the popular ‘How Do They...?’ online video series. Find out how we create our luxurious mattresses from the fluffiest Woolkeepers® wool via Red Tractor assured farms.WATCH ALL EPISODES